Painted illustration of James in a backwards cap, waving

hey, I'm James

Designing so you don't rage quit.

Product designer. Mechanical engineer who Googled his way here.

scroll to fly in

How I got here

I started as a mechanical engineer, learning how things work. Then I got way more curious about why people use them. So I Googled my way into UX, and I've been fixing the "ugh" moments ever since.

NSUT grad btw. Good in maths too.Class of 2025
2 years in the industry. Every one of them shipped.Product design
I’ve worked withMakeMyTripEazyDinerOYO

these notes move ;)

The journey

Engineer by degree, designer by obsession.

Nine stops between 2021 and now. Scroll to walk the path.

Selected work

Things I shipped, and the numbers they moved.

Real products, live in people's pockets. Pick a card from the box.

pick a card →

Brands & websites

I also design beautiful websites and brands that people remember, from the first sketch to launch day.

Book a free call ↗

My app

I built my own app.

I kept forgetting my things. So I built LastLk. It’s like FindMy, but for everything you own: smart, location-based reminders that give you one last look before you walk out.

Every hat I wore to ship it

  1. FounderSpotted the problem: my own forgetting
  2. Product designerPlaces, items and smart reminders
  3. Brand designerThe name, the eyes, the icon
  4. iOS developerBuilt it myself in Xcode
  5. LaunchLive on the App Store
  6. MarketerBuilt in public, 500K+ views
  • 400+downloads
  • 10paying subscribers
  • 500K+organic views, building in public
Download on theApp Store

My stack

Everything I know, unwrapped.

Seventeen tools I know well, from the first sketch to the shipped build.

My toolkit. Hover a tool to see what I do with it.

How I work

I start with the numbers, then go find the people.

The Coupon Hunter at EazyDiner, step by step. It's how I approach most problems.

Off the clock

Calculated chaos.

23. Based between India and Dubai. When I'm not in Figma, I'm usually making noise.

James in a backwards cap and sunglasses, smiling at sunset
me, probably mid-laugh

Off the clock

Hi, I’m James. Not the work version.

Things I can’t stop doing
  • Drums, piano and guitar
  • Long drives, music way too loud
  • Lifting heavy things at the gym
  • Flying between Delhi and Dubai
When I’m not in Figma
  • Apple Music is on. Always.
  • Asking “but why?” about everything
Wristbands glowing at a Coldplay stadium show
Coldplay. Best night ever.
A yellow Lakers number 23 James jersey
first gift from my friends
James’s drum kit with sticks resting on the snare
the happy noise
On repeatApple Music
music is life
James’s sister using the LastLook app on her phone
user #1: my sister
Cars at a Dubai junction at night under a purple-lit water tower
I stop for cars. always.
Olive, a golden retriever, riding in the car
my roommate, Olive
James taking a mirror selfie at the gym
gym, my reset button
My brain has 40 tabs open.Overthinker. Mostly curiosity.
EmiratesBoarding pass
DELNew Delhi
DXBDubai
PassengerJames ChughSeat23AHomeBoth
DEL ⇄ DXB

it’s my board, but go ahead, move things around ;)

The wall

Before you leave, leave a note.

Say hi, share feedback, or tell me what you’re building. It goes up on the wall.

Let's make something nobody rage quits.

Open to projects with founders, startups and personal brands. I reply fast.

psst, these work on your keyboard too: M I L T R

M

Roles, projects, or just hi.
jameschughh@gmail.com

Where I build in public.
@jamieships

I
L

The work, and what I
learned doing it.

Book a 1:1. Portfolio,
resume or job search.

T
R

My resume, one
click away.